Can new packaging really help a product?

I believe that new packaging can totally help a product. Such is the case for Kinnikinnick chocolate donuts. When I first tried the donuts they were packaged like this...

Well, it was functional in the bag because the donuts were contained but the donuts were touching and they got stuck together. When they are frozen, this becomes a total hassle.

Kinnikinnick then repackaged and I am so pleased!


No more donuts melted into each other! The donuts look so put together and this box fits much nicer into my freezer. The product always tasted great but the improvement on the packaging has made me love it so much more!


The Stats:
Serving Size: 1 donut
Calories: 229
Total Fat: 9 grams
Carbs: 37
Protein: 4 grams